HOT OFF THE PRESS

NMC mandates face-to-face consultations for non-surgical cosmetic prescribing from Junes

The Nursing and Midwifery Council (NMC) has announced a significant update to its position on remote prescribing in aesthetic practice, with new guidance set to take effect from June 1, 2025.

Nurse and midwife independent prescribers must conduct face-to-face consultations before prescribing non-surgical cosmetic medicines, including certain anti-wrinkle injectables and items typically included in aesthetic emergency kits

The move follows extensive research and stakeholder engagement, which highlighted public safety concerns around the current inconsistencies in the regulation of non-surgical cosmetic procedures. The updated stance aims to bring the NMC’s approach in line with other UK health and care regulators, strengthening professional standards in the sector.

Commissioned in 2024, independent research carried out by insight agency Thinks explored public attitudes toward remote prescribing in aesthetics.

Participants included individuals with and without experience of non-surgical cosmetic procedures. The findings were reinforced through a roundtable discussion hosted by the NMC, attended by a diverse group comprising regulated prescribers, aesthetic practitioners (both regulated and unregulated), and cosmetic business owners.

Key findings from the research included:

• Broad support for the NMC’s move to enhance its position to better protect the public

• Widespread lack of awareness among patients regarding how cosmetic medicines are sourced and prescribed, especially when treatments are delivered by non-healthcare professionals

• Concerns over the accessibility of such procedures within unregulated environments, with uncertainty around the qualifications of those administering treatments

• Some resistance from industry stakeholders, particularly business owners, who argued that video consultations should remain acceptable and voiced concerns that the requirement for in-person assessments may be outdated.

Goverment due to respond to aesthetics consultation “soon”

Labour Minister Gareth Thomas has said that the Government is “due to respond as soon as possible” to the non-surgical cosmetic procedures consultation that closed in October of 2023.

In April Julia Lopez, Conservative MP for Hornchurch and Upminster, brought the debate to the house of commons, expressing concerns for small businesses over matters such as national insurance contributions, minimum wage increase and VAT.

Labour MP for Ribble Valley in Lancashire, Maya Ellis, raised the issue of regulation in the aesthetics sector, commenting:

“It is deeply concerning that aesthetic medicine, a medical speciality recognised by the Royal Society of Medicine, is often considered just another part of the hair and beauty sector.

“If it were cardiology or dermatology, there would rightly be huge concern over non-medical professionals performing high-risk procedures. Aesthetic treatments are not cosmetic extras; they can be invasive medical procedures with serious risks, including blindness, tissue necrosis and death.”

She referenced the death of 33-yearold Alice Webb, who passed away at Gloucestershire Royal Hospital following complications from a non-surgical liquid Brazilian butt lift (BBL) back in September of 2024. Ellis also mentioned Save Face’s meeting with the Government where they discussed Webb’s story and potential solutions to stop untrained individuals from performing such procedures.

The MP further commented on training standards, having spoken to one of her constituents:

“Legitimate, medically trained professionals such as Dr Natalie [Haworth] undergo training built on years of foundational medical education, ethical standards and regulatory oversight. A three to seven-day course cannot replicate that.

“The increase in unreputable training providers across social media is increasingly worrying. We must look into training standards to rectify the situation.”

“Unregulated actors in this space lower the reputation of the whole industry, which in turn impacts the success of safe and legitimate services. We must, therefore, work to tackle the rise of unregulated cosmetic procedures.”

Ellis also called on Thomas to ask him to confirm if the previous consultation on non-surgical cosmetic procedures would be followed up on.

She concluded, “The NHS shoulders the burden. A&E departments are seeing increasing complications from fillers, botox and laser treatments that should have been managed in a clinical setting. The industry must not be overlooked. We need to support trained practitioners and advocate for women seeking treatments by prioritising the raising of standards across this dynamic sector.”

In response to her comments, Bradley Thomas, Conservative MP for Bromsgrove, also called for the Minister to confirm the progression of the aesthetic consultation.

Thomas responded, saying: “We are due to respond as soon as possible. The Department of Health is leading on that issue, so I hope she [Minister of State for Health, Karin Smyth] will continue to watch this area and campaign on it going forward.”

Aesthetic sector responds to Laseraid’s closure

The aesthetic medicine sector has been impacted by the unexpected closure of Laseraid, a company previously providing laser equipment and services to clinics across the UK.

The disruption has left both businesses and employees in need of urgent support as they face uncertainty about ongoing treatments, equipment servicing and employment.

Laseraid’s closure has created operational challenges for many aesthetic clinics that relied on the company for laser technology and service contracts. In response, Alma Lasers UK has stepped forward to assist affected clinics with immediate service solutions. This includes technical support, exclusive discounts on Alma equipment and options for maintaining service continuity to help minimise treatment disruptions.

Kamran Shibli, general manager of Alma Lasers UK, commented, “We understand the impact of this closure, and our priority is to offer practical solutions to help both clinics and professionals continue to thrive. Our team is ready to step in with both the technology and the human support needed to ensure that the transition is as seamless as possible.”

Meanwhile, John Isaac, director of Beautology Laser and IPL Services, said, “We are very sorry to hear about the recent closure of Laseraid. We personally know many of their talented team, and they do not deserve this. Our thoughts are with them.

“If Laseraid’s closure has impacted you, rest assured – we’re here to help. Our experienced team can support your systems and ensure a seamless transition with minimal disruption. Whether you’re looking for immediate technical support, spares and consumables, service continuity, or a long-term trustworthy partner, we’re ready to step in and provide peace of mind.”

BACS issues urgent warning on medical tourism following tragic paralysis case

Following an incident involving a UK mother being left paralysed after undergoing weight loss surgery in Turkey, the British Association of Cosmetic Surgeons (BACS) is calling for increased public awareness and stronger regulation around cosmetic procedures performed overseas.

The case has reignited growing concerns about the risks associated with medical tourism, where patients travel abroad in search of lower-cost cosmetic surgery – often without fully understanding the potential dangers involved. Dr Ian Morgan, president of BACS, issued a stark warning: “This horrific case is yet another reminder of the life-threatening dangers of unregulated medical tourism. Patients are being sold a dream but waking up to a nightmare – botched surgery, devastating complications, and in the worst cases, permanent disability or death.”

BACS is urging patients to prioritise safety over savings.

According to Dr Morgan, the promise of cut-price procedures can come at a devastating cost when performed by underqualified practitioners or in facilities lacking proper oversight.

“If it sounds too good to be true, then it probably is,” he said. “The UK must act now to protect patients, both by clamping down on the malpractice of unqualified personnel undertaking cosmetic medical and surgical procedures. We need to raise awareness of the serious risks of going abroad for surgery.” The association continues to advocate for tighter regulations, enhanced patient education, and the enforcement of professional standards within the aesthetic medicine industry. Dr Morgan reaffirmed BACS’ commitment to ensuring that only fully qualified specialists carry out complex surgical procedures and to push for broader systemic changes to safeguard patients. As medical tourism continues to rise, BACS is calling on both policymakers and the public to take the risks seriously and make informed decisions when considering surgery – whether at home or abroad.

UK bans ads for liquid Brazilian butt lifts over safety concerns

The UK Advertising Standards Authority has banned ads from six companies promoting liquid Brazilian butt lifts, citing concerns over misleading claims and pressure tactics that downplay the procedure’s risks.

These adverts, which appeared on Facebook and Instagram, were deemed to pressure customers into making hasty decisions by offering limited-time deals.

The ASA’s investigation found that these ads used enticing language to lure potential clients, promising results like a “perfect peachy look” and claiming to offer “safe, proven, and beautifully natural results”.

One ad even boasted a 0% infection rate and minimal pain, further downplaying the risks associated with liquid BBLs.

However, the ASA stressed that such procedures, which involve injecting filler into the buttocks to enhance shape and size, carry substantial risks, including infections and serious side effects such as blood clots and sepsis.

The regulator emphasised that cosmetic procedures like liquid BBLs should be presented in a way that encourages careful consideration, not rushed decisions based on time-sensitive offers.

The ASA outlined that marketing materials must not trivialise cosmetic procedures or pressure consumers to book without proper consultation.

Geneviv Clinic launches biohacking yachts initiative

Geneviv Clinic, in collaboration with TJB Superyachts, has unveiled Geneviv Biohacking Yachts, a fusion of ultra-luxury travel and regenerative health. Designed to transform the traditional wellness experience, these superyachts offer guests on-board access to advanced, non-invasive therapies focused on cellular repair, longevity optimisation, and genetic science. Aimed at counteracting the physiological stresses of the yachting lifestyle, such as sun exposure, disrupted sleep cycles, and limited medical access, the floating clinics feature full-body scans, DNA-based personalisation, exosome therapy, lymphatic drainage, and light-based gut treatments. Each voyage culminates with a personalised Geneviv Home Longevity Kit, allowing clients to extend the health benefits beyond the sea.

Liz McKeon takes to the TEDx Stage

Clinic business expert Liz McKeon recently took to the stage at a TEDx Women event, speaking about “The Art of Rebuilding”. “Getting to speak on a TED Talk Stage has been a goal of mine for many years and it didn’t disappoint,” said McKeon. “My mission is simple: to leverage my extensive experience and proven abilities to simplify complex business issues into simple tasks, empowering my audiences to create a better business and a more enjoyable life. I am positive that my TED Talk will create on-going opportunities on business stages and at industry events, making 2025 and beyond very exciting!”

Dermatology nurse to open fourth skin clinic

Dermatology nurse Emma Coleman has opened her fourth skin clinic, located on Sevenoaks High Street. From June 2, the Emma Coleman Skin Clinic will offer bespoke facials and advanced skin treatments in a welcoming, clinical environment. With clinics already established across the Southeast and London’s iconic Harley Street, Emma Coleman Skin Clinic has built a strong reputation for combining dermatology-led treatments with trusted, patient-centered advice. The Sevenoaks location represents the brand’s continued expansion and a deeply personal milestone for its founder.

“Sevenoaks has always held a special place in my heart. I’ve visited since I was young, and when the perfect property came up right on the High Street, it just felt like home,” says Coleman. “For me, Sevenoaks is beautiful, nurturing and distinguished, reflected in my brand, so we are a perfect match for each other.”

Gelida announces new key opinion leader

Gelida has announced Dr Claire Narrie of Infinity Skin Clinic in Edinburgh as newfound ambassador and key opinion leader for Scotland. In her role, Dr Narrie will foster educational initiatives and enhance the understanding of aesthetic technologies throughout Scotland. Her insights and expertise will undoubtedly enrich our community, providing an additional layer of depth to the professional support Gelida offers.

BAAPS audit reveals rise in cosmetic surgery

The British Association of Aesthetic Plastic Surgeons (BAAPS) has released its annual audit for 2023-2024, revealing a 5% rise in cosmetic surgical procedures, with 27,462 surgeries performed in 2024.

Breast augmentation remained the most popular procedure, with 5,202 surgeries performed (+6%). Eyelid surgery (blepharoplasty) saw a 13% increase, rising to become the third most common surgery, surpassing abdominoplasty. Face and neck lifts increased by 8%, while brow lifts saw a significant rise of 20%.

Body contouring procedures also grew, with liposuction up 8%, abdominoplasty rising 6% and thigh lifts surging by 24%. However, male cosmetic surgery saw a slight decline, down 1.5% overall, with rhinoplasty (-14%) and liposuction (-7%) experiencing the largest drops. Non-surgical treatments also rose, with botulinum toxin performed by surgeons increasing by 5%, and dermal fillers seeing a substantial 27% growth.

Teoxane celebrates a decade in aesthetics

Teoxane’s RHA (resilient hyaluronic acid), which is used in the formulation of its dermal filler injectables and at-home skincare range, launched in 2015. Today, Teoxane is available in over 90 countries, with over 12 million syringes distributed worldwide. There has been a reported 2,400% increase in the number of practitioners using RHA over the last decade since launch.