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WELCOME TO THE JULY/AUGUST ISSUE OF AESTHETIC MEDICINE MAGAZINE
Firstly, please welcome Michelle Duffield to the team, who is taking over from Erin Leybourne as editorial assistant. Erin has moved to our sister title, Professional Beauty, so don't worry, you will still see her around!
In this issue, we focus on the innovative intersection of technology and aesthetics. As our sector continues to evolve at a breakneck speed, it's crucial to stay abreast of the latest advancements that are transforming the way we work.
Alex Bugg addresses the crucial question of “What technology can aesthetic clinics employ to streamline their marketing?” on p72, offering practical advice to boost your clinic's outreach and efficiency. On p54, we celebrate the women harnessing technology for transformative care and on p68 we consider how best to integrate technology into your business.
Clinical excellence from the injectables masterclasses at AM London takes centre stage from p22 onwards. Discover the nuances of crafting kissable lips with Restylane Kysse (p24) and addressing age-related volume loss with Kysense (p28). Dr Johanna Ward’s technique for rejuvenating the tear trough (p32) and Jackie Knight’s mid-face volumising innovations (p34) are sure to enhance your practice.
We hope this issue of Aesthetic Medicine not only informs but also inspires you to embrace the transformative power of technology in your practice. Happy reading!
Warm regards,
Anna Dobbie Aesthetic Medicine • Editor